Color: Icy Lilac ❄️

Mood: Dreamy. Daring. A little surreal.

Used for: Soft launches, editorial moments, and luxe influencer touchpoints.

Pair it with: ostrich feathers, pastel pink, Bright yellow, and Elizabeth Taylor’s eyes.

This hue echoed the legend — we channeled it for a House of Taylor drop that felt as iconic as she was.