Art meets audience — online, in print, and in real life.

THE APPROACH

For Reflections, an immersive art installation at Ponce City Market by Dash Studios, Max Color Club designed and executed a dual-channel strategy: a social media launch paired with targeted traditional PR.

WHAT’s included

Full social launch CAMPAIGN strategy (Instagram-first)

Content creation & copywriting for PROJECT DURATION

Press release development & targeted distribution

Relationship-based pitching to local and regional outlets

Coordination of press interviews & coverage approvals

Messaging strategy for both media and social

featured work

‘Reflections’ by dash studio:

PRess & Social Strategy

Secured in-print & online feature in the Atlanta Journal-Constitution + others

Managed all outreach, follow-ups, and press logistics

Launched the project on Instagram with tailored voice + visuals

WHY MAX COLOR?

Because visibility is a vibe — and strategy makes it stick. Whether it’s through a press headline or a perfectly timed Instagram post, we know how to tell stories that resonate.

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SOCIAL STRATEGY – SMARTIES