*Building digital momentum for an IRL moment — and keeping the heartbeat going online indefinitely.*

THE APPROACH

For Heartbeat ATL, a temporary experiential art exhibition by Dash Studios, we built a social strategy that matched the energy of the installation itself: immersive, creative, and made to be shared.

WHAT’s included

Platform-specific strategy (Instagram)

Content sourcing from on-site team, visitors, and creators

Graphic design integration for informational posts

UGC collection and curation

Social calendar development & publishing

Trend-based content ideation

Engagement, reposts, and community building

featured work

Heartbeat ATL by Dash Studios:

Social Launch + Management Campaign

Established Instagram voice and following of 1,400+

Integrated UGC, motion, and design assets into cohesive feed

Built content calendar leading up to and during exhibition

Elevated awareness and foot traffic through organic engagement

WHY MAX COLOR?

Because even temporary moments deserve lasting impressions. We know how to build social strategy that captures energy and emotion — and turns it into conversation, connection, and community.

THE APPROACH

For Heartbeat ATL, a temporary experiential art exhibition by Dash Studios, we built a social strategy that matched the energy of the installation itself: immersive, creative, and made to be shared.

WHAT’s included

featured work

Heartbeat ATL by Dash Studios:

Social Launch + Management Campaign

WHY MAX COLOR?

Because even temporary moments deserve lasting impressions. We know how to build social strategy that captures energy and emotion — and turns it into conversation, connection, and community.

INFLUENCER GIFTING – ELIZABETH TAYLOR

SOCIAL STRATEGY – SMARTIES